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Monday, February 28, 2022

5 Ways to Create Great Content Effortlessly

 

Content is the lifeblood of the internet.

Without it none of this online stuff works. Free content,

paid content, video content, written content, audio content…

 

...content, content, content, 24 hours a day.

 

So how are you supposed to keep up with all this demand for fresh content?

 

Well I want to give you 5 simple ways to come up with

content pretty effortlessly right here. Let’s do it:

 

One: Interview Content - One of the easiest ways to come up with easy

content is to interview someone and let them create the content for you.

You ask the questions and they provide the content. Super easy.

 

Two: Guest Content - A close sister of the Interview is guest content.

Here again you allow someone else to provide content for your blog

or youtube channel or product. Usually in exchange they get to pitch

their website or product, also they get the authority of appearing on

someone else’s thing. It’s a triple win. You win (free content), your

audience wins (great content from new perspective), and the guest wins

(authority, traffic).

 

Three: Round Up - Something that comes together really easy is

“round up” content. This is where you go onto the internet and

find 5 or 10 great articlers or videos about a specific topic and then

you talk about each one of them briefly. You also link out to the

original piece of content. Be sure to contact the original content

creator and let them know they made your list.

This will produce more shares for your content.

 

Four: Exploding PLR - Many people see a PLR ebook and think...

okay it’s an ebook. What they don't realize is that you can break

that ebook up into a series of articles or emails that can make

awesome sequential content that ties together. Just be sure to

get a decent ebook. You know what they say about polishing

a...er...piece of junk lol.

 

Five: Utilitarian List - A very easy piece of content that comes

together very quickly is something I like to call the utilitarian list.

Basically you give people a list of things that they can use in an

actionable way very easily. For example “310 Subject Lines that

are Proven to Explode Open Rates” or “50 links to positive weight

loss journey case studies.” It comes together very easily and people

get a lot of value out of it.

 

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Tuesday, February 15, 2022

10 Steps for free leads on Facebook…

 Facebook is a really cool place, partly because everyone is there.

If you are trying to put a targeted group of people on your list,

they are there too.

 

So how do you pull those people out of facebook and put them

on your list? Here is one way that won’t cost you a dime:

 

Step 1. Create a facebook page for your lead magnet.

Be sure to link it back to your opt-in and utilize the

advertising space of your facebook page’s cover

picture to promote that lead magnet.

 

Step 2. Create a post on your page about your lead magnet,

include a link, and pin that post to the top.

 

Step 3. Link your facebook profile to your lead magnet facebook

page by changing where you work to your facebook page.

 

Step 4. Next go ahead and change your facebook profile cover picture

to promote your lead magnet and your lead magnet facebook page.

 

Step 5. Join about 5 to 10 facebook groups that are related to your niche

and have at least 1,000 members. Make sure these groups are active.

 

Step 6. Dedicate 5 minutes a day to each of these groups. Just be a part

of the group. Like, comment, and post niche related questions and

content in the group.

 

Step 7. Any positive interaction with other people in the group

(i.e. liking your posts, commenting on your posts, you liking someone elses post)

then friend request that person. Friend request 5 to 10 people a day.

No more than that.

 

Step 8. Do simple facebook livestreams a few times a week,

or if you don’t want to do that, post content on your profile

a few times a week. Make sure this content has entertainment value,

actionable content and pitchers your lead magnet.

 

Step 9. Once a week, invite all your friends to like your lead magnet facebook page.

 

Step 10. Periodically create a facebook event for your lead magnet

and invite all your facebook friends to attend. Be sure to include the

link to your lead magnet opt-in page.

 

That’s it. This little system will get targeted people on your friends list,

they will in turn see your live streams and/or content, and then in turn

join your email list. It works great.

 

Go forth and crush it!

 

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Friday, February 11, 2022

Top Tips: 7 Secrets from the Experts Of List Building…

  

7 Secrets from the Experts of List Building… Starts now:

 

Secret 1: THE BONUS - Did you know that a great way to build a list

if you do affiliate marketing is to ask for a bonus spot on the product

download page? Essentially you will give the product vendor a link to

an opt-in form that will give the buyer access to your thing. The beauty

here is that these are straight buyers leads and extremely responsive.

 

Secret 2: GIVEAWAYS - You can put thousands of targeted people on an

email list by running a giveaway. The key here is to give away something

with a high perceived value. Gift cards, physical products, and coaching or

consulting are all good choices.

 

Secret 3: CONTENT UPGRADES - Another effective way of putting more

targeted people on your list is by taking your simple list style blog posts

and extending them in exchange for an email. 

 

Secret 4: PRODUCT LAUNCHING - This is an extremely effective way to put responsive buyer leads on your list. There is a learning curve to doing it right, but mastering the art of digital product launching is worth your time for getting some of the highest quality leads you can get. The key here is to consistently put out great paid content. Create, Package, Release!

 

Secret 5: LIGHT BOX - You know that annoying pop up that bothers you when you are trying to read blog articles? Well that is a really effective way to put people on your list. More effective than any sidebar opt-in or ribbon opt-in. The pop up is engaging and impossible to ignore. The trick here is to have it appear as much as possible until they opt in. Exposure is key. Don't worry about it seeming annoying. As a general rule people need to be exposed to something 7 times before they take action. It’s just an estimate but the point is clear. The more they see something the more they take action. Just make sure you have a good lead magnet and you are all set.

 

Secret 6: HIGH VALUE EASILY CONSUMED LEAD MAGNET - Your job of putting targeted people on your list becomes 10 times easier if they actually want to BE on your list. That means giving them something worthy of their email. Things like checklists and cheatsheets work great because they are easily consumable and promise to not take a lot of time to get through. The downside is that they do not give you a lot of chance to build rapport. You can combat this by adding a bonus link on your cheatsheet or checklist to a free video workshop or ebook, which will give you a chance to expand upon the cheatsheet but more importantly allow you to build rapport.

 

Secret 7: 2 STEP AND JUST - It’s been tested time and again and the 2 step opt-in performs much better than the 1 step opt-in. What do I mean by that? I mean when you are offering that free thing, just have a “download now” button. When they click that button, then it asks them for their email. That’s the 2 step optin. Next is the “JUST” part. Just ask what is absolutely necessary. The more you ask for the less opt-ins you will get. In many cases you can just ask for the email. You don’t need the name, you don’t need the cell number. JUst the email. Remember the relationship is brand new, asking for all those things creates a higher barrier to entry.

 

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Monday, February 07, 2022

How to make sales from Facebook

 

Want to make some easy sales from people who are on Facebook?

Here are the steps ...

1. BE A PERSON

Engage with people by leaving comments or having an actual conversation like real people do. 

Do this instead - be real. Be helpful. 

If you have the answer to a question, give the answer. 
The goodwill will come back to you soon. 

2. STAY POSITIVE

I know it's scary right now. And I know that none of can accurately predict what comes next. 
But I also know this ... this is NOT the end. 
And if you agree it's not the end of the world, then you are left with this conclusion. 

And it might as well be you!

So HOW do you do that?
The answer is my third and final point. 

3. KNOW HOW YOU CAN HELP PEOPLE

That is what you find at the south end of a bull traveling north. 

WHAT YOU KNOW IS VALUABLE. 

If you package it right, people will buy it from you. 

So let me ask you this ...

Do you have knowledge about what to do with your money in crazy times like this?
Share it.

Can you help someone improve their sales letter or email copy?
Do it.

Can you help people save time?
Do that. 

Are you super-good at being a Mom, a Dad, or a Grandparent?
Help others who are struggling. 

And if you know how to HOMESCHOOL kids and are not making money from that right now, well ... get with it! 

NOW is your harvest time!!!

We ALL can do something so figure out YOUR something and get to sharing it. 
Sharing is the key. 

NOW FOR THE PART WHERE YOU MAKE SALES

This part is actually easy. There are only a few steps. 

1. Create an excellent lead magnet

Not sure how? Click here. 

2. Put three emails in an autoresponder that sell something.

Not sure what to say in the emails? Click here. 

Not sure what you should be selling? Click here. 
 
3. Give your lead magnet to everyone you help. 

It doesn't matter if they want it or not. It's free and they will take it. 

If you do this consistently you will make sales, even in this crazy time, from people on Facebook. 

This is what's working now. Go do it and let me know how it goes.