Eugenijus Ezine's free weekly ezine offers tips and techniques that you can immediately apply to live a more productive and satisfying life. E-Ezine - list building income tactics
Monday, February 07, 2022
How to make sales from Facebook
Monday, January 31, 2022
The Basics of Building a Mailing List
First of all, let’s recap on the basics. How does one go about building a mailing list? And
what are the best marketing techniques to ensure that it keeps growing?
The Autoresponder
Of course to begin with, you need the most important tool for building and managing a
mailing list: an autoresponder.
An autoresponder is essentially a piece of software that manages a mailing list on your
behalf. It saves you a ton of time in the long run and really it’s not an option to go
without.
Specifically, an autoresponder is what you will use to create your opt-in form. This is
where your visitors will enter their names and their email addresses in order to
subscribe. From there, the autoresponder will then be where the database of users is
stored and it’s where you will send your messages. These tools allow you to message
huge lists without using the BCC function of your email.
What’s more, autoresponders also give you lots of information regarding your emails –
for instance they can tell you what percentage of them are actually getting opened. They
also provide you with other powerful features, such as the ability to include the
recipient’s name inside the messages. This way, your email can say ‘Hey John!’ instead
of being generic and the same for each subscriber.
Autoresponders also allow you to implement a ‘double opt-in’, meaning that subscribers
need to respond to a confirmation email to confirm their interest. This protects you from
spam and from people who aren’t really interested in reading your messages. More
important, autoresponders allow people to automatically unsubscribe, rather than
requiring you to manage it manually.
For all these reasons, an autoresponder is an absolutely essential tool and not
something you can do without.
Three of the bigger autoresponders out there are MailChimp, GetResponse and
AWeber. Unfortunately, these tools aren’t free so you will need to pay.
Also unfortunate, is that the prices are not set fees – which makes it quite hard to
directly compare the value on offer.
Free List Management System here
Saturday, January 29, 2022
My Experience In Getting Clicks - LeadsLeap
I have tested numerous ads in LeadsLeap over the years and I would like to share with you my two cents' worth.
If the ad is good, I'll receive consistent clicks. But I do not know if an ad is good until I test it and see how many clicks I get.
So my advice to you is don't judge your ad. Roll it out and see how it performs.
Even an ad that gets lesser clicks is still good because these are targeted leads.
To get people to click your ad, you need a headline that grabs people's attention. You can do so by either giving them Pain or Hope.
An example of a headline that instils Pain is "Struggling for traffic?"
An example of a headline that instils Hope is "Get 1000 free leads now"
Then in the description you want to mention how you will solve the Pain and provide the painkiller. Or if it is Hope, you want to explain how or why that hope is achievable.
Getting people to click your ad is one challenge. Another challenge is converting the traffic.
Below I'll share with you my traffic conversion trick.
My Traffic Conversion Trick
First, I always make sure that my ad is relevant to my landing page.
Well, isn't that obvious?
If your ad is "Get 1000 free leads now" but your landing page is something else, it will only confuse the prospects.
Next tip is important.
I direct the traffic to a lead capture page so that I can follow up with them via email and/or phone as well as my auto responder follow-up.
I can't stress enough the need to have a professional hot converting sales funnel with the right follow up in place.
It is a big pain for people in the market place because many either do not have a sales funnel or they do not know the correct procedures for an effective sales funnel.
What Kind Of Ad Should You Advertise?
Another reason why LeadsLeap is generating good leads for me is because the offer I'm promoting is of interest to the members of LeadsLeap.
In general, I believe LeadsLeap members are seeking for 2 things:
1) They are looking for better ways to make money.
2) They are looking for better ways to get traffic.
If you have what they are looking for, you should get good response from LeadsLeap.
Another tip for you is it is better to promote something that is free. It could be a free trial, a free tour, a free signup etc. It is always easier to convert prospects into your list and follow up with them through autoresponders. You stand a better chance to convert them into paying customers.
When people saw my text ad through LeadsLeap, many of them signed up to take a free tour. The system then automatically does the selling and provides trainings to the new signups without me lifting a finger.
