How to Find a Niche Product For Your Drop Shipping Store - 3 Great Ways

As you know, we use AliExpress as the main source of items and suppliers for our dropshipping store. Still, when it comes to choosing suitable products, it can actually be challenging to scan through this platform and go through all the hundreds of thousands of items.
This is why we actively use additional sources of information. Even though we don’t import any items from these alternative sources, we look at them really carefully to understand how we can enhance our product strategy.
Here is the list of the ways we use to find highly popular niche products that see a huge demand.

1. How to Find Niche Products on Pinterest: analyzing buyable pins

Pinterest is, as its’ founders state, a “catalog of ideas” where people get inspiration and a good mood. But besides that, Pinterest is a great marketing tool for companies because it helps advertise and promote various trends. You can make good use of it too, searching for the most buyable products:

• Log in or create your account
• Turn it into a business account
• To make sure you got all the settings right, go to your profile settings

Now you are ready to do magic and find the most buyable pins!
A pin is a little post with an image. People save the pins they like to their virtual ‘boards’.

• Go to the home page and type your keyword into the search box
• Click on the ‘Buyable Pins’ tab

• Analyze the goods shown. Even though you can’t rank them by popularity, you can see how many people saved certain goods to their boards (the more the better), and what are the names and image styles of the most popular products. Use this information wisely, and your dropshipping store will contain only the best goods.

• In addition, you can use search results shown in ‘All Pins’ tab – the same information is available here too. Please note: these are NOT buyable pins, so, it doesn’t mean that people save these pins to their boards because they want to buy it.

2. Finding Niche Products on Ebay: exploring the most watched products

We use a special service provided by watchcount.com that shows the most-watched eBay items/auctions.

• Go on http://www.watchcount.com/mw2.php
• Type the keyword into the search box (you can also use categories to filter search results)
• View how many people watched the product you are searching for on Ebay and what goods are the most popular. It’s simple!

3. Use Amazon to Find Niche Products to Dropship: figuring out the best selling products

Actually, the Amazon website is a great place to monitor top goods. Just enter a keyword into the amazon.com search box and filter the results.



There are 2 ways to do that:

1. Filter by customer reviews

Your search results are ranked now by-products’ rating according to customer reviews.

2. Filter by relevance

Voila! You are shown the best-selling niche products on Amazon! It’s really worth analyzing popular items representation and placing similar products in your store.
Using these websites to look for the most popular products, we achieve many goals:

• We always stay updated about the preferences of our potential buyers
• We study the newest trends and learn more about new products to dropship appearing in this niche
• We create just the perfect store where every customer can find something to their liking
• We gather data about the top selling items so that we can make good-looking and informative product pages

 

Find out more about dropshipping. Fill in the form below:
 

10 Tips To Boost Your Instagram

 

What’s the reason to boost your Instagram engagement?

To date, the most visited websites worldwide are social networks. Tons of people use them every day for chatting, sharing photos, and so on. Moreover, they are extremely popular not only among teenagers but among the users of all ages. What does it mean for you as an eCommerce business owner? In fact, it gives you an opportunity to use social networks to promote your business.

How you boost your Instagram and use it for the benefit of your business?

#1 Create a brand

A strong brand is extremely important for any type of business. And, especially, if you deal with eCommerce. 
Building a memorable brand image, you enjoy a whole range of long-term benefits. For example, you get the opportunity to establish an emotional connection with your followers. After gaining a loyal audience, you will find it much easier to introduce and promote new product offerings and raise awareness about your business through word of mouth.

#2 Optimize your Instagram bio

An Instagram bio that is written in a proper way is a vital element of your Instagram monetizing strategy. For you, as the account owner, it means the chance to tell your potential clients all about your business while keeping it short and to the point. You have only 150 words to do this. That’s why we are eager to give you several tips on how to optimize your Instagram bio!
First of all, specify the niche where you conduct your eCommerce activities. It will help the Instagram users find your account faster and easier. 

#3 Think of how to boost your Instagram followers

The number of followers of your Instagram business account is also extremely important. Take one step at a time and start small: first of all, try to get 1,000 subscribers.
Achieving this milestone, you’ll be able to proudly write that you’re a micro influencer in your Instagram bio 
There are multiple ways of how to boost your Instagram likes and the number of followers. For example, you can launch a giveaway, pay more attention to your posts’ content, and even use awesome semi-automated software to enhance your Instagram activity.

#4 Use social proof and user-generated content

Social proof plays a huge role in your brand image creation and support. The posts containing authentic reviews from your clients can also contribute greatly to your Instagram monetizing strategy. In fact, they can improve your conversions significantly and influence the number of both immediate and long-term purchases. 
 Social proof helps them make their purchasing decisions quicker and influences their loyalty to your brand.

#5 Use hashtags to boost your Instagram likes

The right hashtags let Instagram users find your posts more quickly. The reason is simple: hashtags contain a clickable link that makes it extremely easy for people to navigate through billions of posts. 
When running an account on Instagram, you should know that it’s allowed to use up to 30 hashtags in one post.
By the way, if you want to interest as many potential clients as possible, you should use more broad hashtags.

#6 Make entertaining posts

One of the main purposes of your business Instagram account is to inform its visitors and followers about your products and services. Still, it’s a great idea to mix these product-oriented posts with educational, entertaining, and fun entries to keep your audience interested, engaged, and curious to follow you.
 Instagram’s primary idea is to share photos. It means that when people check their Instagram feed, they just want to have fun and see something interesting and catchy. So, give them what they want, and they will be more likely to subscribe!

#7 Post videos

If you’re wondering how to boost your Instagram with ease, think about shooting different types of videos! Demonstrating your products in use, educating your followers and sharing something valuable with your audience, you interest your potential clients and give them the unique content they’re here for. Using this marketing strategy, you have an opportunity to increase the level of loyalty to your company.

#8 Use Instagram shoutouts

One of the most common, convenient, and profitable ways of promoting your business on Instagram is making Instagram shoutouts. 
Why do choose shoutouts, but not official ads?  People are tired of intrusive advertising. Instagram shoutouts, in their turn, don’t really look annoying, and in some cases they are not perceived as ads at all 
What is an Instagram shoutout?

An Instagram shoutout is a way of advertising your products or services by means of posts in a popular blogger’s account.

In fact, there is nothing difficult about it. You need to find a blogger who’s popular enough in the same niche you deal with. This blogger will promote your business in his or her account. Please pay attention to the fact that there is no need to chase the bloggers with several million subscribers! They often ask to pay quite a lot for the promotion, and your ad campaign risks to become unprofitable. 

#9 Run contests

If you want to drive more potential customers to your Instagram account, you can try running contests and giveaways. Remember that they lead to a short-term boost in sales and traffic, and the effect doesn’t always last for a long time.
However, it’s a great tool if you want to attract the audience’s attention in the run-up to some special event, holiday, etc.

#10 Offer discounts and bonuses

Giving discounts and bonuses is still a great way to draw attention to your business. However, we don’t recommend you give them for doing nothing
For example, you can make them available only for those who follow your account. 

 

Find out more about dropshipping. Fill in the form below:
 

Worst things to dropship through your dropshipping store

Worst things to dropship through your dropshipping store

  Time to talk about serious things: limitations and restrictions. The possible issues connected to a wrong product choice might be:

• A super angry customer who wants to return the product, make a refund, and ruin your reputation on social media
• Legal consequences

Commonly, these 2 issues are connected to each other; they arise because of the same reasons, and it’s wise to never let any of them happen.
In order not to get into trouble, please avoid the products that are:

– Copyrighted

Take a look at this item.


Do you remember that we’ve mentioned something about AliExpress's own ban on branded items…? Technically, the platform forbids selling such items, but here it is, shining bright.
We don’t recommend adding something of this kind to your store. If it’s a replica of unsatisfactory quality, the buyers will most likely get disappointed because of unmet expectations and their negative feedback won’t do you any good.
Plus, most likely, you will have difficulties while promoting these items on social media (Facebook ads, Instagram shoutouts, etc.). If they get wide coverage, they will certainly get the attention of the original brand owners, authorities, or just concerned individuals. Your social media account might get blocked, and your whole business will get compromised. That’s not what you want, right? And you cannot avoid using this kind of promotion, as other sources – email marketing or something else – cannot provide such great coverage of your target audience.

– Potentially dangerous

The item below is a good illustration of a product with a provocative nature. A customs officer would be likely to ban it from entering the country.







Every country has its own understanding of the legal items for import. These regulations even apply to online orders of private individuals. There might be some restrictions on importing defense articles, hunting tools, military-related items, smoking devices, etc. If you are not sure that it is safe and legal to ship this or that product to your buyers’ country of residence, please check it twice, and if you’re still doubting, just leave it out.

– Fragile

The item on the picture below is super cute but somewhat tricky.



Product delivery takes a lot of time; during the shipment process, the package will certainly see some external impact.
No one likes receiving deformed or broken items! This is why the products of glass, ceramics, or other similar materials are sometimes a questionable choice.
If you still want to have them in your store, talk to the relevant AliExpress seller first. Ask about the used type of the packaging materials, and read the previous buyers’ reviews. This is how you will find out whether the seller can actually provide the items with a secure and damage-proof package.

– Heavy

According to the seller’s description, the weight of the package containing this animal-head piece of home decor is 4 kg.



Even for domestic shipping, such items are usually a bit tricky.
International delivery, most likely, will demand some extra shipping fees, which is not good news for your buyers. Plus, the heavier items are inconvenient to manage. Any unpleasant incident that happens during the loading activities may result in product damage.

– Technically complex

The picture below shows an example of a drone offered on AliExpress.



Even though the gadget industry shows a rapid favorable growth, it might be a better strategy to focus on the relevant accessories and spare parts instead.
The reason for this precaution is simple: neither you nor your buyer can physically examine this complicated piece of technology. So, none of you can be 100% sure in its perfect working order.
If something goes wrong, you will have to deal with the standard return and refund routine. Generally, it is a simple and quick procedure, but if you’re dealing with costly items (and gadgets are quite expensive, as you can guess), the whole process might get a bit longer and trickier.

– Tight-fitting clothes and shoes

Typically, we don’t even recommend working with shoes (except for home slippers) and ‘demanding’ clothes. Here’s what we’re talking about:



This dress is exquisite and looks fancy, but, as you guess, it requires a specific body type, plus it needs to be tried on before purchase.
You have certainly seen some funny ‘AliExpress: Expectations vs Reality’ posts on social media, and this is exactly what might happen to your buyer. When a store visitor has no way to try on a piece of clothing before purchase, there are two possible scenarios for this customer. The client will either leave the store without completing the order, or buy an unsuitable and disappointing piece of clothing, and return it later. None of the options is really great, right?

The same is true for shoes; here’s an illustrative picture from a seller’s page.



Even the modeling person clearly has some inconveniences with wearing these high heels; can you expect that a random customer’s feet will definitely fit into this pair of shoes?

This is why we recommend picking oversize clothes and items with a loose cut. Since they don’t have to fit you tightly, buyers with any body type can pick and wear them with no stress and discomfort.
That’s all for our dropshipping items recommendations!

 

Find out more about dropshipping. Fill in the form below: