Do you know one of the easiest ways to jumpstart your
affiliate marketing career so you can start making money
without a lot of work?
Write reviews!
One of the easiest ways to convince potential customers to
follow through on a purchase is to provide them with valuable
and detailed information about the product.
Essentially, you are validating their desire to purchase
the product and eliminating their fears and concerns.
There are a few different ways to create killer reviews
that will turn into sales, but my favourite is the comparison
review structure.
With a comparison review post, I’m essentially pitting two
products again each other. First, the one that I am interested
in selling, and the other, a similar product that potential
buyers likely already know about and are considering.
By listing the benefits of purchasing product A, and showcasing
how superior it is to product B, I am able to reassure potential
buyers that it’s a better choice.
Further, by following it up with an in-depth review that lists
both the pros and cons of the product I’m promoting (yes, you
definitely want to list what you didn’t like about it or how it
could be improved as well), you are giving buyers a detailed
snapshot that includes all of the information they’re most
interested in.
Now back to why you should always provide a list of cons, or
“What I Loved”, and “What I didn’t”, the reason this is so
important is those reviews will come across as far more genuine
and honest than a content piece that only highlights how amazing
the product is.
Every product has room for improvement, and every product has
things about it that not everyone will love. So by putting that
out there, and laying it out for your readers, you are demonstrating
your commitment to being honest and looking out for their best interests.
They’ll thank you for it by purchasing through your affiliate links
rather than your competitor’s.
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