Tips For Getting People To Your Website's Sales Page

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One problem a lot of small businesses - and even a lot of search engine marketers - deal with on their website is that (with much time, effort, and hard work) they are able to start getting lots of traffic to their site, only to find that they are not really increasing in sales as much as they would like; a large part of the reason why this happens is that traffic is not necessarily synonymous with conversions - and in order to convert visitors, you will need to know how to get them to your sales page.

One of the best ways to get visitors to your sales page is by having a "call to action button" that exists on every page on your site - either on the sidebar of the site, or within the text itself; this call to action button should not compromise the look of your site, but it should snag the attention of your visitor (perhaps letting them know about a deal or promotion you have going on) so that they will be more likely to visit your sales page.
Another thing to be aware of is the fact that there are certain parts of a site that visitors tend to ignore, because so many websites use these areas for ads, or for sales pitches, but one area of the site that visitors will have a hard time ignoring are the tools they will need to use to navigate the site - so take advantage of this by placing sales-related materials in these areas.

And finally, you will want to make sure you are paying close attention to the actual design of your site, and will want to make sure that the "conversion" elements of the site stand out, instead of blending in so well with the rest of your site that your visitors never even notice them!
You will be able to see a steady increase in the number of conversions you have on your site when you start paying attention to these things - and this will result in a steady increase in income from your site as well!

Building A Free Website

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A lot of people are under the impression that it is necessary to spend big money in order to build a website, as they will first have to pay for a server, and will then have to pay for a domain name, and will then need to pay big money for someone to design their site, but while you can certainly spend big money in order to set up a website, it is also entirely possible to build a great website - that gains a lot of traffic - for absolutely nothing!

If you are wanting to build a free website, the first thing you will need to do is pick a host that you feel will suit you best; there are a lot of hosts that allow you to build a website with them for free - with Tumblr and Blogger being just a couple of examples - and after you have studied up on these sites a bit, you will be able to decide which host will provide you with the templates that fit your tastes and the tools that fit your needs.

After you have picked a host and have set up your site with them, you will be ready to pick a template; most of these free hosts provide their users with a great range of diverse templates - and best of all, you can usually customize these templates to a great degree, with nothing more than a few clicks of the mouse.

And after these first steps are all taken care of - picking a host, setting up your site, picking a template, and customizing your template - it will be time for you to tackle the last step, which is also the most enjoyable: populating this website with quality content!

The more effort you put into this website - creating content that is both unique and valuable - the more you will find you are achieving success with this site, and soon you will realize that you made the right move setting up a free website, as you will be able to achieve the same results you would have achieved spending a lot more money!

How To Spread The Word About Your Business

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If you run a small business of your own, one thing you should acknowledge to yourself is the fact that just about every well-known business - even the ones that are household names - pour lots of time and money into advertising; the reason for this, of course, is that spreading the word about a business is an important component of the success of that business, and if this is the case for the household names, it should be the case even more so for you!

When you are making an effort to spread the word about your business, the first place you should look to is the advertisements that cost money; this includes everything from radio ads to print ads to billboards to Internet advertising - and as you focus on these areas of advertising, you should make sure you do so with the explicit understanding in mind that you are wanting to make your company stick in the minds of those who see and hear your ads!

When it comes to the Internet, in addition to the advertisements you can pay for, you can also spend absolutely nothing and spread the word about your business; as you work to promote your business, make sure you are building a strong online presence, through your website, through a blog, through facebook and Twitter, and through anything else you can think of, as this will be a completely free way for you to draw new visitors to your site - and to your company!

And of course (the oldest form of advertising!), there is word of mouth; always keep in mind the fact that your current customers are your most valuable assets, and as such, you should aim to treat them with the utmost respect - always doing your best to take care of them, and always looking for ways to encourage them to spread the word about your business.

When you take this approach to spreading the word about your business, you will be able to get the most out of your efforts - and will be able to continually see an increase in the business you are generating!