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Monday, February 29, 2016

Maintaining a Balance Between Your Business and Personal Life

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Running into problems is an issue small business owners constantly deal with. Most of these are very consistent across the board regardless of the type of business that they own. One of the biggest issues is with hiring; trustworthy and hard working staff is something that is difficult to find. A large amount of time being spent at their business is the result for many owners who cannot find the quality of staff that their business demands. A work-life balance that is completely out of whack ends up happening.

How to Succeed as a Small Business Owner and Still Have a Life.

A book that focuses on restoring this work-life balance for business owners who need it is titled How to Succeed as a Small Business Owner and Still Have a Life. If you cannot enjoy some quality time away from your business then there is no joy in having one that is successful. Your small business isn't meant to eliminate your personal life, but should help to make it more enjoyable than it was before. Bill Collier wrote this book to provide guidelines on how to make sure that your life thrives away from your small business.

Being a major tool of your business is essential for your staff if you hope to be able to run it successfully without needing to be there. Developing a business plan with your staff as the center piece is one thing Collier focuses on. Providing values to work by is probably the best way you can make sure your staff is successful. If you instill values in them that they believe in, this will help to guide them even when you can’t be there with them. This is the final goal any small business owner should have.

Collier writes 20 chapters that center around goals. He will guide you on setting these goals, planning accordingly to help achieve them, and to execute the plans you come up with. This three step process should provide you with a great base for success. A measurement of success will be taken once you can find out how well your business runs without you needing to be there. After some time you won't be constantly worrying when you are away from it.

Sunday, February 28, 2016

How To Avoid Major Keyword Mistakes

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Keywords rank near the top of important search engine optimization aspects, but even though the majority of people who are working on search engine optimization are aware of this, there are a number of major keyword mistakes most people still make; if you want to get the most out of your search engine optimization efforts, you will want to make sure you understand what these mistakes are, and will want to do your best to avoid them.

One of the big things that will go into making your keywords successful will be for these keywords to be highly searched, and for them to have very little in the way of competition, and if the keywords you are using are too broad, it is unlikely you will hit both of these points; use a keyword tool such as the one provided by Google to make sure the keywords you are using are specific rather than broad, as this will help you quite a bit in the long run.

Another big mistake people make is that they try to focus on too many different keywords, and the content on their site becomes compromised as a result; your best bet for working with keywords is to simply pick out two primary keywords you want to focus on – centering your content around these two keywords, and allowing the rest of the secondary keywords to take care of themselves.

And finally, you should realize that it will be important for your site to focus locally, rather than focusing globally; this means that your keywords should target specific geographic areas, instead of simply targeting the Internet as a whole, as this will enable you to show up much more highly on search engine rankings pages, and to increase your profits as a result.

As you work with keywords through your search engine optimization efforts, keep these tips in mind, and you will find that your website continues to improve, and that you continue making more and more money over time!

How To Get A Loan For Your Small Business

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These days, plenty of people are considering starting up a small business of their own, either because of layoffs, because of difficulty in getting a job in the current market, or simply because they have always had a dream of working for their own self, but before you will be able to start a small business of your own, you will probably be in need of a small business loan; the good news about getting a small business loan is that as long as you know what you are doing, the process is not that difficult at all.

The first major step in getting a loan to start your small business will be writing a detailed business plan; this business plan should project at least the first 3 years of your business, and should be as detailed as you can make it - including everything from your startup expenses to your projected month by month profits over this span of time that the business plan covers.

In trying to figure out where to go for this business loan, many people automatically think of going to a national bank, but because of the state of the economy these days, it can actually be more difficult right now to get a loan from a national bank; the simple truth is, you may in fact be better off setting up a meeting with the bank manager of a local bank, as this will enable you to make a connection with someone who is high in the local business hierarchy while also giving you a better chance of procuring that loan.

And finally, it will be necessary for you to do your monthly debt to income ratio for the bank, and you will have to give them a record of your last 3 income tax returns; after you have taken these steps, they will do a credit check on you, and if all goes well they will be ready to give you that small business loan, and you will be ready to get your business up and running.

The dream of running your own business is certainly one that is fully attainable, and when you know the steps you must take in order to procure a small business loan, you will be that much closer to making this dream a reality!