Great Investment Books For Every Investor

Each year, there are hundreds of new investment books published. Some of these books claim to be the investing equivalent of a miracle drug, helping you to get rich quick. Other books claim to be full of "tried and true" principles. Some books are all about playing the market right now, and others are all about playing the market for the long term. Some of these books are written by famously successful investors, and others are written by investors you have never heard of; sometimes, you have never heard of them for a reason. With so many options out there each year, it begs the question: Which books are the right books? The answer is actually rather simple: forget about all these books; instead, go back to the ones that have been around, the ones that have stood the test of time. While there are certainly valuable books that have been published over the last few years, these long-standing books have been proven to be absolutely invaluable, and they will help you lay a great foundation. All three of these books are full of advice and wisdom that will help any investor, whether you are brand new at this or have been doing it for ages.

1) The Intelligent Investor: This book, written by Ben Graham, was originally published in 1934, and even today it is still considered a must-read. Warren Buffett even called this book "the best investing book ever written."

2) The Essays Of Warren Buffett: And speaking of Warren Buffett, this book contains his collected essays, arranged by topic and relevance. While you cannot go wrong with any Buffett book, this one is a great place to begin, as it will help you in every area of investing.

3) Common Stocks And Uncommon Profits & Other Writings: This book by Philip Fisher explores fifteen qualities of an excellent business. These in-depth thoughts from one of the greatest financial thinkers in history is sure to help you expand your portfolio.

By taking the tips of these men who knew how to make the market work for them, you can start to make it work for yourself; no longer will you be one of those who thinks the people who make money in the stock market are simply lucky; instead, you will know from experience that the people who make money in the stock market just plain know more than those who do not.

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Advice on Online Marketing Strategies

The challenge of getting found online is a tough one to meet. This area of business is one that keeps evolving over time. Following the advice of an expert is probably the best way for you to begin getting your business found online. Inbound Marketing: Get Found Using Google, Social Media, and Blogs is a book written by two internet marketing experts, Dharmesh Shah and Brian Halligan. Be sure to take their advice to heart if you want to make it in the internet marketing environment.

The traditional methods of marketing are better known as outbound marketing methods. This technique involves your pushing your marketing out to your clients. These methods usually include outbound calling, commercials, and mass mailing. In the recent past these types of techniques worked much better than they currently do. Tuning out these techniques is becoming easier and easier for a majority of consumers today.

Marketing is moving away from these outbound methods into a different area. The book details the newer techniques that are being used and they are referred to as inbound marketing. Instead of bringing your marketing into the eyes of consumers you will have them coming to it on their own. The key to doing this is to make your marketing available for them to find, making your marketing much less forward than before.

There are many different ways to do this. Most consumers use search engines to find products they want, making them the most popular area. Blogs are very popular as well since a very specific audience can be targeted. And recently social networks have entered the discussion since customers can follow your business. The book will go over all these methods in detail.

So as marketing changes your techniques must change as well. You will fall behind the pack if you continue to use old inefficient methods of marketing. Take advice from the experts who are willing to share their ideas, like Shah and Halligan. Learn about inbound marketing by picking up their book soon and reading through it.

Inbound Marketing Get Found Using Google Social Media and Blogs

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Tips For Using Your iPad For Work

The iPad is one of the most popular products these days, as it gives you a surprisingly natural way to interact with your "computer" by allowing you to hold it in one hand and use the touch screen to navigate - but in addition to its uses as a "toy" or a "diversion," many people find that the iPad is great for more productive things as well, such as work; of course, the iPad is great for work if you are able to use it for such, as it is much more compact and easy to transport (and easy to carry around!) than a laptop - but you must also realize that the iPad was not "designed" to be a work device, and because of this, there are a few things you will need to do in order to turn your iPad into something you can use for work.

The first thing you need to realize is that typing on an iPad is not the same as typing on an actual keyboard, and unless you are an extraordinarily slow typer, you will not be able to type nearly as fast on an iPad as you would be able to on a keyboard; because of this, one of the main things you will need, in order to turn your iPad into a "work device," is a bluetooth keyboard.

It will also be important for you to realize that the iPad is not equipped with Microsoft Word - nor, for that matter, is it equipped with a similar word processing program; because of this, you will need to purchase a program in the app store that will allow you to type in the same way you would at your work computer - and while there are a lot of different apps available for this task, the one that many people find works best is Pages.

And of course, you will need an intuitive way to share files across different computers - and while you can use email for this, this process can be made a whole lot simpler by having iCloud or Dropbox to naturally share files with hardly any effort on your part.

And of course, you will need patience if you want to use your iPad as a work device; it can be difficult to get used to this at first, but once you are used to it, you will realize that you are able to work from your iPad just as well as you can work from your regular computer!

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