Carrying Someone Else's Business Cards With You

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If you are in business, you understand all the reasons why it is wise to carry your business cards with you everywhere. After all, you never know who you will meet, and when you meet people, you never know who that person is or who that person might know. You are always ready to pass your business card along to someone who might be a future client or customer if you have a stack of your business cards with you. But while most people in business know the benefits of carrying business cards with them, and practice this sound business practice without any problems, far fewer businessmen and businesswomen ever think to carry around business cards that belong to someone else. Carrying others' business cards can be very prudent indeed, and here are just a couple reasons why.

Conversations with strangers are golden opportunities; as a businessperson, you understand this. Each opportunity for conversation with a stranger might be the opportunity that will open brand new doors for you. But oftentimes, people will be turned off if they think you are starting a conversation with them strictly because you wish to sell them some sort of product or service. Naturally, people are protective of their money; they don't want to talk to you if they think you're trying to get some of their money in your pocket! But you have a pocket full of safe conversation starters at the ready when you have others' business cards. Perhaps you will overhear someone in a shop in the mall, talking about how they need a plumber. If you are equipped with your favorite plumber's business card, you have an open door to slide into the conversation. "Pardon me, but I heard you mention your need for a plumber; here, take this card - this guy has worked on our house before, and he has been great!" You have now entered their conversation without trying to sell them anything at all. Eventually, the conversation is sure to circle back around to you, and to what you do.

People are also inclined to remember someone who helped them out without receiving anything in return. Whenever the conversation does come back to you, you are sure to give away one or two of your own business cards. This person is sure to remember you next time they need a product or service like yours, and you will have a new client or customer on your plate!

This might seem like a small step in improving your business, but you never know what "small step" might turn into your next big thing.

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Does It Matter Who I Exchange Reciprocal Links With On My Website?

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When you are trying to boost your website's search engine optimization, one thing you will probably be doing is looking for different ways by which you can take advantage of the manner in which search engines work - and once you understand that backlinks (that is, links from another site that point users to your site) are among the most important elements of SEO, this may lead you to start doing some reciprocal links - where you link to another site in exchange for a link back to you - but while this can be a beneficial SEO trick, it can also hurt your website if you do not do it right!

Know who is linking to you: If you have a website that ranks well, and you are exchanging a reciprocal link with a site that is brand new, or that is not high-ranking at all, you will still be helping them, but they will not be helping you at all; furthermore, you will not receive any help through a reciprocal link if you are exchanging links with a site that is deemed by search engines to be irrelevant to yours.

Know who you are linking to: While links from a poorly-ranked site will not hurt your search engine ranking, you should know that it is possible to hurt your search engine ranking by linking to "unsavory" sites; if a website is packed with spam, or if it is overflowing with pop-up ads, or if the content on the site is offensive, linking to this site will actually hurt your standing with search engines rather than helping you!

Pay attention to anchor text: The anchor text (that is, the text that this "partner website" is turning into a link) will also make a difference in whether or not the reciprocal link helps; the best way to reciprocate links is to tell the other person what you want the anchor text to say, as this will allow you to make sure that the anchor text contains keywords that are relevant to the page being linked to, which will cause the link to have more weight with search engines.

SEO can be a complicated game to get into, but once you begin to understand the little things such as this, you will be in much better shape to boost your placement on search engine rankings pages!

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How To Deal With Excessive Noise While Working

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If you have a job at which your co-workers have a tendency to make a great deal of unwanted noise (or if you work from home and have to deal with excess noise from your neighbors or the people with whom you live), it can be difficult to get your work done in a successful manner. While you are unlikely to get your work done in an optimal manner with this noise rattling around in your ears, there are a few steps you can take to minimize the negative effect this noise has on you, and to maximize your efforts toward work.

The first method you should try is to simply listen to some music while you try to work; while some people find that listening to music does nothing but distract them, others find - especially when they play music that they already know (which keeps their mind from focusing on the music closely) and that they enjoy (which also keeps the mind less focused on the music - that music can be a great way to drown out unwanted noise.

You can also consider getting a package of ear plugs that are effective and highly rated, as these can block out the noise that has been making work so difficult to come by, and can make work much more likely to be successful.

The most amazing product of all for drowning out unwanted noise is a white noise machine; the Sound Conditioner Sound Screen SleepMate Electro Mechanical White Noise Machine is the best product on the market when it comes to white noise machines, and with a $50 price tag, you will not be able to find anything else that does a better job for such great value!

Even though it would be great if this excess noise would simply disappear, this is not always a viable solution, and so it can be hugely beneficial to find another way to solve the problem - and you should have no problem doing exactly that with any of the above suggestions!

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Acknowledging The Hard Work Of Your Employees

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One of the most important things when you are running a business will be that you are able to get the most out of your employees - after all, employees who work hard and truly care about your business will act as just one more extension of you, whereas employees who do not care about your business and do not work hard can be a huge detriment in the long run; of course, getting the most out of your employees is not always as simple as just coming up with some magic solution, but when you understand how to acknowledge the hard work of your employees, you will be much more likely to get the most out of them.

One thing that you should be aware of is that an employee of the month award really means nothing at all if the only thing these employees get is the title “employee of the month”; make it clear to your employees what it takes to win employee of the month, and what the process is for selecting the employee of the month, and then make the reward for winning employee of the month truly worth their efforts!

Making sure you are giving your employees time off is another way to get the most out of them; if you are making your employees work during holidays when other companies are not working, and if you never give them any bonuses for the hard work they have done, they are unlikely to give you nearly as much as you would like from them.

And of course, as much as hard work is important, relaxation is important as well, as employees will not be able to continually give 100% if they are never able to replenish themselves; even as you create a work environment that expects and promotes hard work, you should also make sure that you are taking care of your employees at work so that they feel relaxed, as this will help them to keep working hard.

If you want to achieve success in your business, you will need the help of your employees, and the biggest step in getting your employees to help is to realize that they will take care of you as long as you are taking care of them!

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Is It Necessary To Have A Website For Your Business?

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One of the things that will be important to you if you have your own business is that you are able to maximize your profits while also minimizing the amount of money you have to spend; in looking at these two goals (which, at times, can seem mutually exclusive), some people attempt to save money by skipping over the whole “creating a website” process, instead relying on word-of-mouth from current customers – and perhaps other advertising methods – to bring new client their way, which begs the question, do you need a website for your business?

The first benefit of having a website for your business is that it is a good way to give your current customers information; in the same way that a lot of politicians and athletes now use platforms such as Twitter in order to disseminate their own messages without these messages being influenced by the media, a website for your business will allow you to directly relay information to your customers without a go-between.

A website will also be beneficial to you because it will give you a way to draw new customers, without paying a dime in advertising costs; with a website representing your business, you will provide one more way through which people can stumble upon you and increase your profits. And of course, if you begin to understand the principles of search engine optimization, you will be able to effectively launch your website to the top of search engine rankings pages, which means that people will happen upon your site simply through the items they search in Google, Yahoo, and other search engines, which will of course go a long way in increasing the overall effectiveness of your business.

There are certainly areas where you can cut costs when you are running a business, but if you want to be effective in today's business landscape, it will not only be beneficial for you to have a website, but may even be vital; take the time to build a website for your business, and watch all the positives that come as a result.

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Tips For Trending Upward At Your Job

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One thing that can be frustrating is when you spend a lot of time working at your job, but feel that you are not getting the recognition that you deserve for all the hard work you are putting in, and perhaps the worst thing of all about feeling this way is that it can seem like there is really nothing you can do to improve the situation. If you have ever experienced this feeling of under-appreciation at your job, there are a few specific things you can keep in mind, starting with the concept that you should look at your job (and your job performance) the same way you would look at stock, realizing that if you are not trending upward, this means that you are trending down.

When it comes to to making sure that you are always feeling like you are trending upward at your job, the first step is to always take care of the duties you are supposed to be taking care of - which means paying close attention to the things that are expected of you, and also doing everything you can to get these things taken care of.

The next step for making sure you are always trending upward at your job, after you have made sure you are always taking care of your responsibilities, is for you to also do your best to go over and above what is expected of you; don't just take care of your duties, but take care of them so well that the people above you notice!

And in addition to focusing on going over and above with the things that are expected of you, you should also focus on finding other things on which you can go over and above - looking for things that are not necessarily "expected" of you, but that will nevertheless be of great benefit for you to do.

When you place an emphasis on these three areas - making sure you are always doing what is expected of you, doing a better job at these things than expected, and looking for things you can do that are not expected of you - you will be taking steps to ensure upward movement at your job, both in your performance, and in the rewards you reap!

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Boosting Your Sales During Christmas

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You are probably well aware of the fact that people tend to spend more money during Christmas than they do at any other time of year, and if you are running a business, one thing you will want to do is figure out how you can maximize this opportunity for yourself; of course, while this seems simple in theory, you also need to realize that every other company is likely thinking the exact same thing, and your goal will need to be figuring out how you can attract customers your way even better than those other companies are!

A great way to get people into your store is with giveaways and contests, but the main thing you need to realize about running giveaways and contests is that the Internet is your best friend; rather than running a contest in your store, come up with a contest that you can run using facebook and Twitter, and incentivize spreading the word, as you will be able to simply set up the contest and then allow others to spread the word for you!

Having a Christmas blowout sale is one thing that a lot of companies will be doing, and while this is certainly a great idea to consider yourself, there are a few specifics you will want to keep in mind in order to maximize these efforts: firstly, you will want to have the sale over a short period of time rather than stretching it out over weeks, secondly, you will want to advertise aggressively so that people know you are having the sale, and thirdly, you will want to make sure you are discounting items people will actually want, as this is more likely to drive crowds your way!

And sometimes, working with another store is one of the best things you can do to boost your sales during Christmas. One idea for doing this is providing advertising space for each other in your own store, or even coming up with some sort of promotion - such as "a receipt from one store gets you 5% off your next purchase at the other" - as this will keep business booming for both of you!

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Avoiding Major Keyword Mistakes

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Keywords rank near the top of important search engine optimization aspects, but in spite of the fact that most people who are working on search engine optimization understand this, there are a number of major keyword mistakes most people still make; if you want to get the most out of your search engine optimization efforts, you will want to make sure you understand what these mistakes are, and will want to do your best to avoid them.

One thing that will go a long way in making your keywords successful will be making sure that these keywords are highly searched, and that they have very little in the way of competition, and if the keywords you are using are too broad, it is unlikely you will hit both of these points; use a keyword tool such as the one provided by Google to make sure the keywords you are using are specific rather than broad, as this will help you quite a bit in the long run.

Another big mistake people make is that they try to focus on too many different keywords, and the content on their site becomes compromised as a result; your best bet for working with keywords is to simply pick out two primary keywords you want to focus on – centering your content around these two keywords, and allowing the rest of the secondary keywords to take care of themselves.

And finally, you should be doing your best to focus locally through the keywords on your website, rather than focusing globally; this means that your keywords should target specific geographic areas, instead of simply targeting the Internet as a whole, as this will enable you to show up much more highly on search engine rankings pages, and to increase your profits as a result.

As you work with keywords through your search engine optimization efforts, keep these tips in mind, and you will find that your website continues to improve, and that you continue making more and more money over time!

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How To Time Your Request For A Raise

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With the way that the economy is right now, many people are in a position where they feel that it would sure be nice if they could get a raise at their job - but at the same time, many of these same people are in a position where they are nervous about asking for a raise, lest this request cause their superiors at their job to look at them in a negative light. Of course, in all actuality, management expects their employees to seek raises - and when the employee in question has been doing a great job at work, this is not at all an offensive request - but even once you realize that this is the truth of the matter, it will still be important that you understand how to time your request for a raise correctly, in order to maximize the end results.

Waiting for your annual performance review is the best way to ask for a raise; you can go into the performance review, if you have been doing an excellent job at work, knowing that it is likely you will be commended for the hard work you have done; when the performance review begins to wrap up, be prepared to present your case for a raise - not only letting your boss know that you would like a raise, but also letting them know how much you feel you deserve.

On the other hand, if there is not a performance review upcoming for you, or if you work at a company that does not conduct regular performance reviews, figuring out the right time to ask for a raise can be a bit more difficult. The main thing for you to make sure you realize is that you should request a raise when you are in the setting of a formal meeting; if you do not have a performance review looming on the horizon, you should request a meeting with your boss, and in this meeting you can present a clear case as to why you deserve the raise you are requesting.

And one mistake many people make is that they are afraid to ask for a raise - but once you get past the fear of asking for a raise, you will also need to keep yourself poignantly aware of the fact that there is a right time and a wrong time to ask for a raise, and if you realize you are approaching this at a "wrong time," you should be ready to bail and wait for another opportunity!

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How To Make Money By Shopping At Garage Sales

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You begin to realize that opportunities to make money exist in great abundance, as soon as you get in the habit of looking for these opportunities. And selling used items online is certainly at the top of the list when it comes to big, easy, profitable ways to make a bit of extra money. And even though you probably do not have piles of useful used items spread all throughout your house, you can easily find such items for sale. As you start to frequent the garage sales and yard sales in your city or town, you will find that lots of items that would be great for eBay are being sold for "get rid of it" prices.

The first tip for shopping at garage sales to make money is to start off with a small-scale operation. You should not be looking for a big strike from the start, but should be looking to get your feet under you and solidify your eBay seller rating. You should only need to make one, small investment into your foray into eBay; this should be a small investment, and the money will be paid back to you over time, after which you will continue to reinvest your profits. Start with about $50, buying lots of smaller items; you can double or triple this money, pay your investment back to yourself, and then use only this money for your garage sale shopping from that point forward!

After you have established your seller rating and begun to pile up a little reservoir of money, you should start to look for some items you can sell for a higher price. Research is vital at this stage, as an item will not necessarily sell well just because you think that it should! Even before you head out there to shop at garage sales, you should know what you are looking for; in this way, you can be proactive instead of reactive.

Finding items that others want and making these items available for auction is really all there is to making money on eBay. Once you get into a good groove of finding the items people want, your initial investment can start to seriously grow!

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How To Overlook Bad Days At Work

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When the job you work at is relatively stressful at times, one thing that can be especially frustrating is those times when you experience a bad day at work, as this can not only ruin the rest of your day at work, but can also carry over into the rest of your day even after work ends. While there are plenty of people who have a tendency to allow a bad day at work to pull down the remainder of their day, there are others who have learned how to separate the frustration of a bad day at work from the tranquility they hope to experience throughout the rest of their day - and the great news, if you are trying to figure out how to overcome a bad day at work yourself, is that it is really quite easy to do!

The first thing you will want to do in order to overcome a bad day at work is to put work completely out of mind during your drive (or commute) home; this can be more difficult than it sounds, of course, but when you make a concerted effort to do so - perhaps distracting yourself with music or the radio - you will soon find you are able to do this.

An evening at home after a long day of work will often consist of nothing more than some dinner and some television, but after you have gone through a bad day at work, you will want to make sure you are maximizing your evening by doing something fun or memorable during the evening; do this, and you will feel a lot better when it is time to wake up the next morning and head into work again.

And as far as "waking up the next morning and heading into work again" goes, you will want to do your best to "press the reset button" and start over as you enter into your new day. Positive results are sure to follow when you put the difficulties of the previous day out of mind and approach this new day of work as if it is going to be great!

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Tips For Hiring Great Freelancers

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When you run a business, you will undoubtedly put a great deal of emphasis on the idea of hiring the "right" employees for your company, but you will also reach a point when you need to hire consultants or freelancers for projects (sometimes small projects, sometimes large), and it can be difficult to know if you are following the right steps to hire good workers. If you are running a business - regardless of whether it is a small business or a large business - here are a few tips you can follow in your efforts to "hire" the best people for the jobs you have.

Have patience: When a freelance project needs to be completed soon, the temptation can be to post an ad on a job site and to hire someone from the first few freelancers who respond. It is also important, however, for you to remember that this project of yours is important; if you give it enough time, you will likely receive hundreds of inquiries regarding the job you have posted, and even though it will feel nice to "get it over with" and hire someone right away, it will be much better in the long run if you take the time to make sure you are putting the project in good hands.

Look at the resumes: Any good freelancer will also have a freelance resume that they can send; unless you are unable to pay for an experienced freelancer, you should make sure you take the time to look over these resumes, hanging onto those who have plenty of experience and success in their work.

Ask for samples: A great way to narrow down the "applicants" for a freelance job is to ask for samples of their work, but an even better way (perhaps the best way of all) is to ask them to create samples for you off of a unique "test assignment." When you take this final step, you will be able to truly discern which of the qualified applicants are the right applicants for you, and for the job in question.

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