Exploring SEO: Long-Tail Versus Short-Tail

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One thing that will be important when you are working on search engine optimization for your website will be that you make sure you are paying attention to all the little things that have to do with your keywords; of course, there are a lot of elements that go into the keywords you use - and into what will be positive and negative for your site - but one area especially worth paying attention to is that of "long-tail" and "short-tail" keywords.

Short-tail keywords are the keywords that websites target the most often, as these are the (often shorter) more common keywords that lots of people search each month; while "lots of searches" is certainly a good thing, one thing you should also realize is that - because of the fact that more sites use short-tail keywords - you will face more competition when you try to focus on a short-tail keyword on your site.

On the other hand, long-tail keywords are the (often longer) more specific keywords - the ones that focus on one aspect of a product or niche, rather than focusing on the niche as a whole - and while these keywords are not searched as often each month, they also do not face as much competition.

With these facts in mind, the question becomes whether you should focus on long-tail keywords on your site or on short-tail keywords - but the answer is not necessarily a simple one!

When it comes to short-tail keywords, the great thing is that you will bring huge amounts of traffic your way if you are able to get your site to the top page of search engine rankings, but in order to get your page there, you will need a lot of hard work and patience, whereas long-tail keywords will give you a much better chance of ranking highly, and you can even combine a number of long-tail keywords and generate just as many searches; if you have a "test" website you are willing to have patience with and experiment with, go with a short-tail keyword, but if you need results more quickly, realize that focusing on long-tail keywords can be a great approach!

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How To Overlook Bad Days At Work

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When the job you work at is relatively stressful at times, one thing that can be especially frustrating is those times when you experience a bad day at work, as this can not only ruin the rest of your day at work, but can also carry over into the rest of your day even after work ends. While there are plenty of people who have a tendency to allow a bad day at work to pull down the remainder of their day, there are others who have learned how to separate the frustration of a bad day at work from the tranquility they hope to experience throughout the rest of their day - and if you are trying to figure out how to overcome a bad day at work yourself, the great news is that it is really quite easy to do!

In order to overcome a bad day at work, the first thing you will want to do is put work completely out of mind during your drive (or commute) home; this can be more difficult than it sounds, of course, but when you make a concerted effort to do so - perhaps distracting yourself with music or the radio - you will soon find you are able to do this.

An evening at home after a long day of work will often consist of nothing more than some dinner and some television, but when you have experienced a bad day at work, you will want to make sure you are maximizing your evening; do something fun or memorable during the evening, and you will feel a lot better when it is time to wake up the next morning and head into work again.

And as far as "waking up the next morning and heading into work again" goes, you will want to do your best to "press the reset button" and start over as you enter into your new day. Put the difficulties of the previous day out of mind, and approach this new day of work as if it is going to be great - and as you approach the day in this manner, positive results are sure to follow!

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Exploring Ideas For Using PayPal On Your Website To Your Advantage

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There are a lot of ways to "monetize" your website, or to make money off of things you might not typically think about, such as through advertisements on your site and affiliations with such websites as Amazon, but there are also a number of ways for you to make money on your own, and with the existence of PayPal, it will be easy for you to set yourself up for collecting payments. If you have thought of trying to make a bit of extra money on your website, and if you are wanting to know how PayPal can help you do this, here are a few specific ideas you might want to keep in mind.

First off, PayPal is the preferred method of payment on eBay, but you do not need to sell things on eBay in order to accept payment through PayPal; consider setting up your website as its own "store" - and then, use this virtual storefront to sell the things you would normally sell on eBay.

Many people who have a pretty good-sized following on the internet have begun selling their products (the same products sold on other sites and in other stores) for a comparable price, but with an added incentive thrown in; for instance, author JM Tohline (as well as many other authors)sells signed copies of his novel through PayPal, which allows people to pay only two dollars more than they would normally pay for the book, while getting a signed copy!

Also, you should know that it can be useful to set up a "donate" button on your site, through which people can select how much they want to donate to you - doing so if they feel like they get a lot out of your website and want to pitch in.

By understanding how you can go about putting PayPal to use, you can start to make a lot more money off your products, your items, and your website - and best of all, you will no longer have to give such a big cut to third-party vendors!

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